Data privacy social media

Privacy Notice

Since 1919 we have been helping people to maintain or regain their freedom of movement. For us, digitizing treatment means that your freedom of movement should also be preserved in the digital space. It is therefore important for us to inform you about which personal data is collected, how it is used and what design options you have.

Ottobock's success depends not only on the global networking of information flows between subsidaries, employees, customers and patients, but also and above all on the trusting and secure handling of personal data. This trust is part of the individual freedom and independence of our patients and at the same time our motivation for our high-quality and future-oriented portfolio.

Terms of Use

for the use of user generated content by the companies of Ottobock Group

1. Scope of Application:

These Terms of Use apply to the use of specific content that you as a user have published in a social network (hereinafter referred to as “user-generated content” or “content”). Use will take place through Ottobock SE & Co. KGaA, Max-Näder-Straße 15, 37115 Duderstadt, Germany, e-mail: (hereinafter referred to as “OBSE”) and/or companies affiliated with OBSE (hereinafter jointly referred to as “Ottobock Group”, “we”, “us” or “our”).

2. Approval:

You have posted user-generated content and either mentioned one of our social media accounts or marked your content with a hashtag established by us. We have commented on your content and asked for your permission to share the content.

By responding to our comment (as described therein), you agree that we may use your content in accordance with the following terms and conditions, in particular that we may publish it worldwide on all social media channels and websites of Ottobock Group (currently we operate social media channels on Facebook, Instagram, YouTube, Twitter, LinkedIn and Xing).

3. Right of Use:

With your consent, you grant to us a non-exclusive, transferable license, with the right to grant sublicenses, unlimited in time and space, to use your user-generated content for Ottobock Group’s advertising, brand and corporate communication purposes. This right includes in particular the right to reproduce, store and publish, display, present and distribute your content in social networks, on other platforms on the internet and on our websites. We also have the right to adapt and transform your content – while respecting your personal rights –to the extent that this is necessary for technical reasons within the scope of use for the aforementioned purposes.

Please keep in mind that we may make your content available to users in regions and/or on platforms for which your content may not yet be available.

4. Third Party Rights:

With your consent, you assure that you are authorized to dispose of the user-generated content and that the content does not infringe upon the copyright, trademark, personal or other rights of third parties. You confirm that all persons depicted have consented to our use of the content to the aforementioned extent.

5. Data Protection:

If we share your content, we will also process personal data about you and other persons depicted or mentioned in your content. We will process such data for the purposes set in these Terms of Use. These Terms of Use (Art. 6 para. 1 lit. b, 9 Abs. 2 lit. e GDPR) permit this processing of your data. If third parties are mentioned or depicted in your content, we are permitted to process this data based on our overriding legitimate interests to disseminate this content to the extent to which you have given your approval (Art. 6 para. 1 lit. f, 9 Abs. 2 lit. e GDPR). You are not obliged to make your contents available to us. However, this is a condition for the conclusion of this agreement.

Further information on data processing as well as all contact information, including information on our data protection officer, can be found in the data protection information on our website and on our company presences on internet platforms. In addition, the privacy policies of the websites and platforms on which we share your content apply. There we also explain your data protection rights; these apply in full.


Ottobock SE & Co. KGaA, Max-Näder-Straße 15, 37115 Duderstadt, Germany

Data Privacy Officer

Ottobock has appointed a Global Data Privacy Officer: Björn Holland

You can reach the Global Data Privacy Office confidentially via the contact form.

Joint responsibility

Jointly responsible for processing within the meaning of Article 26 of the Basic Data Protection Regulation (DSGVO) with Ottobock SE & Co. KGaA, insofar as this is stated below:

Facebook Ireland Ltd.
4 Grand Canal Square
Grand Canal Harbour
Dublin 2, Ireland

The Facebook Privacy Officer, who is also responsible for providing Instagram, can be reached via the contact form below:

The essence of the agreement on joint responsibility between Ottobock SE & Co. KGaA and Facebook Ireland Ltd. is made available to you here:

Use of our Instagram profile

Contact and interaction

If you contact us via our Instagram profiles by using the functions provided for this purpose (e.g. public or private messages, comment function, "follow" and other interactions) or retrieve the content we provide (e.g. images), we process personal data about you.

Processed categories of data:
• Instagram username
• Instagram profile picture
• Content of the interaction
• Date and time of interaction
• if necessary further information from your request or comment

If you contact us in this way, we will process your personal data to answer your contact request or to interact with you as requested. In addition, we also process your personal data for external presentation purposes and to inform you about and optimize our products, services and projects.

Legal base:
The processing of this data is based on Art. 6 para. 1 f, 9 para. 2 lit. e DSGVO. We have a legitimate interest in contacting (potential) customers and interested parties, in public relations and in informing you about our products, services and projects. If you contact us for information about a supply, the legal basis for the processing of your personal data is Art. 6 para. 1 b DSGVO and Art. 9 para. 2 h DSGVO (initiation or execution of a contract).

We process health data and other special categories of personal data from your publicly accessible Instagram Content that you provide to us in the interaction on the basis of Art. 9 para. 2 e DSGVO.

Storage periods or criteria for determination:
We delete your data when they are no longer necessary for the purposes we pursue and no other legal basis, in particular legal or contractual retention periods, intervene. If you contact us via Instagram functions, we will process your data only as long as it is available to us. You can determine the period of visibility yourself by removing your respective data, e.g. by deleting your comment in our Instagram profile.

We use "Page Insights" from Facebook on our Facebook fan page and our Instagram profile. During a visit or interaction on our Facebook fan page and our Instagram profile, we receive anonymous information from Facebook in the form of statistics about our visitors and their interaction with our content there (Page-Insights). The processing is carried out in this respect in joint responsibility with Facebook in accordance with Art. 26 DSGVO. Facebook makes the main points of the agreement for jointly responsible persons for processing available to you here: Information on the use of our profiles will be processed for the purpose of an analysis which will help us to optimize our content: We process the data with the help of page insights for the purpose of optimizing our offer and to ensure more effective communication with (potential) customers and interested parties. The processing of this data is based on Art. 6 para. 1 f DSGVO. We have a legitimate interest in improving our offer on Facebook and Instagram.

When and how we share information with third parties

Integration of third-party services

On our Instagram profile, we include third-party services that provide their services independently. To what extent, for what purposes and on what legal basis further processing for the third-party provider's own purposes is carried out can be found in the third-party provider's data protection information. The information on the independent third-party providers is provided below.

Third party name:

Responsible / Address:
Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Type of service:
Embedding of videos for the attractive presentation of our online offers.

Privacy policy - notes:

If you have clicked on one of our promotions or event notices posted on a third-party social media site, we may receive contact information provided as part of your user profile of such social media (such as your name, email address and phone number, and other relevant business information such as your organization name and address and your industry).

We like to use videos on our Instagram profile to share our and your success stories and make our products more understandable to you. Therefore, we include videos from the YouTube site operated by Google. When you visit one of our social media sites with embedded video, a connection is made to YouTube's servers. This tells the YouTube server which of our social media sites you have visited. If you are logged in to your YouTube account, you allow YouTube to associate your browsing behavior directly with your personal profile. The videos are embedded in the advanced privacy mode. At least your IP address will be processed. This is in our legitimate company interest to present you with lively and meaningful content (Art. 6 para. 1 f DSGVO).

Your rights

You have the right,
a) to request information (Art. 15 DSGVO);
b) to demand the correction or completion of incorrect or incomplete data (Art. 16 DSGVO)
c) to revoke a given consent at any time with effect for the future
d) (Art. 7 para. 3 DSGVO);
e) in certain cases (Art. 17 DSGVO) to demand the deletion of data - in particular if the data is no longer required for the intended purpose or is processed unlawfully, or if you have revoked your consent in accordance with above (c) or declared an objection in accordance with below;
f) under certain conditions, to demand the restriction of data if deletion is not possible or the obligation to delete is disputed (Art. 18 DSGVO)
g) on data transferability, i.e. you can receive your data, which you have provided to us, in a common machine-readable format such as CSV and, if necessary, transfer it to others (Art. 20 DSGVO)
h) complain to a supervisory authority (Art. 77 DSGVO)

Right of objection (Art. 21 DSGVO)
You have the right to object at any time, for reasons arising from your particular situation, to the processing of personal data concerning you, which is carried out on the basis of Art. 6, Paragraph 1 f of the Privacy Code. This also applies to profiling based on these provisions. We then no longer process the personal data unless we can prove compelling reasons for processing worthy of protection that outweigh your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.

Where personal data are processed for the purpose of direct marketing, you have the right to object at any time to the processing of personal data concerning you for the purpose of such marketing, including profiling, insofar as it is linked to such direct marketing. If you object to processing for the purposes of direct marketing, your personal data will no longer be processed for those purposes.

To whom we pass on data

To order processors:
Companies that Ottobock commissions with the processing of data within the legally stipulated framework (Art. 28 DSGVO - service provider). In this case Ottobock remains responsible for the protection of your data. Our contract processors are carefully selected, are bound by our instructions and are regularly checked by us. We only commission contract processors who offer sufficient guarantees that suitable technical and organisational measures are taken in such a way that processing is carried out in accordance with the requirements of DSGVO and guarantees the protection of your rights.
To companies of the Ottobock Group, insofar as you have agreed to this or this is permitted out of our legitimate interests.
Government agencies to which we transfer certain data on request due to legal obligations.

Transfer of personal data to countries outside the EU and EEA

For the provision of IT services, we may use service providers whose headquarters are outside the European Union or the European Economic Area. In doing so, we ensure before transmission that, except in exceptional cases permitted by law, the recipient either has an adequate level of data protection or your express consent has been obtained. You can obtain information about suitable guarantees from the Global Data Privacy Officer.
Instagram is a service of Facebook, whose parent company is based in the USA. This may result in your data collected through Instagram being transferred by Instagram to the USA. To that extent, Instagram's privacy policy applies:[0]=Instagram Help Center&bc[1]=PrivacyPh%C3%A4re%20and%20Security

Existence of an automated decision making process

We refrain from automated decision making according to Art. 22 DSGVO.

Changes to this privacy policy

We will revise this privacy policy whenever we make changes to our Instagram profile or other reasons that require it. You will always find the latest version on our Instagram profile.

Status of the declaration: 07/10/2020